Retrospec
Where outside comes naturally. The outside is for everyone, but not everyone feels comfortable outside. So we set out to make everyone feel at-home in the open-air. Shop ready-to-outdoor essentials for every season.
Retrospec's Purpose - To make outdoor activities accessible and enjoyable for everyone by providing high-quality, affordable outdoor gear that builds confidence and comfort in outdoor experiences
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- retrospec.com
Brand Story
What is Retrospec's backstory?
Retrospec was founded on the belief that outdoor activities should be accessible to all. They recognized that many people feel intimidated by outdoor activities and set out to create gear that would make people feel more comfortable and confident in outdoor settings
Brand Personality
If Retrospec was a human, what would their first impression be?
Clean, welcoming outdoor lifestyle brand focused on bikes and water sports equipment
How approachable is Retrospec?
Very approachable through casual imagery and friendly copy
What are Retrospec's key traits?
["Friendly", "Expert", "Trustworthy", "Active"]
Brand Trust Signals
Is Retrospec a trustworthy brand? What signals does it send?
social_proof: 20,000+ 5 star reviews, Customer testimonials, Press coverage (TechCrunch, Forbes, Domino), Social media presence.
credentials: UL certification for e-bikes, Safety certifications (CPSC, ASTM, EN), Third-party lab testing.
credibility: 50-day return policy, Free shipping over $35, Detailed product specifications, Expert guidance.
security: Secure checkout, Privacy policy, SSL encryption, Multiple payment options
Cultural Relevance & USP
Is Retrospec culturally relevant in 2025? What is its USP?
Very current with modern design and e-commerce trends.
Reflects growing interest in outdoor activities and sustainable transportation.
Inclusive imagery and messaging
Unique Selling Proposition
High-quality outdoor gear at accessible prices with focus on user-friendly design and inclusive experience
Emotional Triggers Utilised
What emotional narratives does Retrospec appeal to in their buyers?
- Accessibility to outdoor activities
- Confidence building
- Community belonging
- Value consciousness
- Environmental responsibility

Get More Insights
Get more insights about Retrospec's audience, competitors, product catalog and more using Unagenie's brand intelligence agent.
Visual Identity
Colors
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#E5EEF0
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#F8E6E0
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#E8EDE3
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#333333
Typography
Sans-serif (likely Helvetica Neue), 16-48px
Imagery
Lifestyle photography
Clean product shots
Natural outdoor settings
About UnaGenie
Unagenie is a full-stack AI agent OS for modern consumer brands to outcompete the giant incumbents. Start with the best AI agent for competitive brand intelligence, and scale up revenue using the best AI agent for customer review collection & conversion-rate optimization.
Product
Services
Free Tools for D2C Consumer Brands
Art & Science - The Unagenie Magazine
- [Part 2 – The Product] The ultimate 2025 apparel brand launch guide for D2C founders
- [Part 1 – The Market] The ultimate 2025 apparel brand launch guide for D2C founders
- How to Never Get Caught with Your Pants Down: A Fun Guide to Competitive Brand Intelligence
- Brand Intelligence – Your Secret Weapon for D2C Growth in 2025
Company
Contact
Ninnti Tech Pvt Ltd
Banjara Hills Road No 10
Hyderabad, Telangana, India
Pincode: 500034
CIN: U72900TG2022PTC165733
Phone: +91 9573636190
Email Support Hours: 24x7x365
Email: [email protected]