NOODIE
A new kind of instant ramen that's guilt free & delicious. High Protein, Low Sodium Options, Instant Nutrition. Packed with kale, bok choy and broccoli. From the first taste to the last bite, NOODIE is well balanced nourishment with explosions of flavor. Zero MSG and lots of OMG.
NOODIE's Purpose - To revolutionize instant ramen by creating a healthy, nutritious alternative without compromising on taste or convenience. NOODIE aims to solve the problem of unhealthy instant meals by offering a high-protein, low-sodium option packed with real vegetables.
- US
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- USD
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- getnoodie.com
Brand Story
What is NOODIE's backstory?
NOODIE is a female-founded company that recognized the need for healthier instant meal options. The brand has reimagined traditional instant ramen by removing artificial ingredients and fried noodles, replacing them with nutrient-rich ingredients and innovative technology to create a guilt-free version of a beloved comfort food.
Brand Personality
If NOODIE was a human, what would their first impression be?
Modern, fresh, and health-conscious instant noodle brand with strong visual appeal
How approachable is NOODIE?
High - relatable lifestyle imagery and presentation
What are NOODIE's key traits?
["Modern", "Health-conscious", "Premium", "Innovative"]
Brand Trust Signals
Is NOODIE a trustworthy brand? What signals does it send?
social_proof: Customer testimonials, Press coverage (Forbes, Eater, Food Beast), Social media presence, User-generated content.
credentials: Female-founded company, Featured in major media outlets, Health-focused certifications.
credibility: Transparent ingredient list, Clear nutritional benefits, Professional website design, Detailed product information.
security: Secure checkout, Privacy policy, Terms of service, Refund policy
Cultural Relevance & USP
Is NOODIE culturally relevant in 2025? What is its USP?
Very current with modern health trends.
Aligns with health-conscious food movement and busy lifestyle solutions.
Universal appeal with modern Asian fusion elements
Unique Selling Proposition
• High protein content (up to 16g)
• 75% less sodium than traditional instant ramen
• Real vegetables (kale, broccoli, bok choy)
• Non-fried noodles
• Convenient packaging designed for easy preparation
Emotional Triggers Utilised
What emotional narratives does NOODIE appeal to in their buyers?
- Health consciousness
- Convenience
- Nostalgia
- Social proof through testimonials
- FOMO (Fear of Missing Out)
- Trust through press coverage
- Guilt-free indulgence

Get More Insights
Get more insights about NOODIE's audience, competitors, product catalog and more using Unagenie's brand intelligence agent.
Visual Identity
Colors
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#00FF00
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#FFFFFF
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#000000
Typography
Sans-serif, 16-24px for body
Sans-serif bold, 32-48px for headers
Imagery
Product photography
Lifestyle shots
Artistic food styling
About UnaGenie
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Company
Contact
Ninnti Tech Pvt Ltd
Banjara Hills Road No 10
Hyderabad, Telangana, India
Pincode: 500034
CIN: U72900TG2022PTC165733
Phone: +91 9573636190
Email Support Hours: 24x7x365
Email: [email protected]